The way we share complex info is changing fast. Did you know 72% of people prefer watching a video over reading text when they're learning about something new? This is especially true for HR departments that want to make their policy walkthroughs more engaging. Think about taking a long, boring HR document and turning it into a fun, easy-to-watch video. This method not only fits different learning styles but also helps employees remember and follow company policies better. In this article, we'll look at tools like Deepbrain AI, AI Studios, Synthesia, and Pictory that are changing how HR teams share important info. So, if you're an HR pro looking to boost your team's engagement or just curious about where workplace communication is headed, you're in the right spot! Let's check out how these text-to-video strategies can improve your HR policy walkthroughs.
Deepbrain AI and AI Studios
AI Studios' Text-to-Video Functionality
Deepbrain AI's AI Studios is a platform that transforms text into videos using realistic AI avatars. These avatars replicate human speech, gestures, and expressions, enhancing viewer engagement. The platform boasts:
- Over 150 AI avatars
- Text-to-speech capabilities in more than 80 languages
- Instant video translation and dubbing for global content sharing
Users can personalize their experience by creating custom avatars from photos or videos, adding a unique touch for branding. AI Studios automates the conversion of text, topics, URLs, documents, and articles into video content, featuring advanced editing tools like screen recording, auto captions, and scene transitions. Real-time collaboration smooths the production process.
[Summary] AI Studios offers diverse AI avatars and multilingual text-to-speech capabilities, making it a versatile tool for global content creation.
AI Studios also includes:
- AI script assistance
- Customizable templates
- Voice cloning
- AI dubbing with lip-sync technology
This versatility makes it ideal for education, marketing, training, internal communication, and content repurposing. For example, a global brand can swiftly create a multilingual product announcement video with branded avatars, subtitles, and voiceovers, ready for international release.
User-Friendly Text-to-Video Creation
AI Studios is designed for ease of use, featuring an online editor with drag-and-drop capabilities and customizable templates. No technical skills are required—simply enter a script and select an avatar. This eliminates the need for cameras, actors, or complex editing software, making video creation accessible to everyone.
The platform supports real-time collaboration and easy project sharing via links, suitable for both solo creators and teams. Custom avatars can be made by uploading a photo or recording a short video, allowing for quick personalization. With a range of video templates available for various needs, starting a project is fast and straightforward.
[Summary] AI Studios simplifies video creation with an intuitive editor and customizable templates, allowing users to produce videos without technical expertise.
AI dubbing, translation, and voiceover features require minimal user input, though dubbing may take longer compared to some competitors. For instance, an educator can log in, choose a lesson template, paste their script, select an avatar, and produce a ready-to-share explainer video—all without video editing experience.
Cost-Effective Text-to-Video Solutions
AI Studios offers a free plan allowing the creation of up to three videos per month, each up to three minutes long. Paid plans range from $15–$30 per month for basic use, with higher-tier plans ($79/month and up) providing more video time, advanced features, and API access. This pricing structure eliminates the need for expensive equipment or actors, making it cost-effective for businesses and individuals.
Enterprise solutions with custom pricing are available for organizations with advanced needs, such as unlimited credits, custom avatars, and enhanced collaboration tools. While the free plan has limitations, paid plans offer expanded features. A small business can utilize a free or entry-level paid plan to produce regular marketing videos without hiring professionals, significantly reducing content creation costs compared to traditional methods.
Comprehensive Support for Text-to-Video
AI Studios provides a help center with guides on video creation, personalization, and troubleshooting. Support is available for onboarding, workspace setup, and technical questions through online documentation and customer service. Enterprise clients benefit from dedicated support and custom onboarding for complex projects.
Some users find the support resources comprehensive, although response times for direct inquiries may vary based on the plan or channel used. For example, a corporate training manager can use step-by-step guides to set up personalized video modules and contact support for assistance with custom avatars or video export issues.
What sets Deepbrain AI's AI Studios apart from other text-to-video platforms is its extensive avatar customization, multilingual capabilities, and collaborative workspace features, making it particularly advantageous for global teams and businesses seeking scalable, efficient video production.
- AI Studios transforms text into high-quality videos with realistic AI avatars.
- Custom avatars can be created by uploading a photo or recording a short video.
- AI script assistance, customizable templates, voice cloning, and AI dubbing with lip-sync are included.
- Enterprise solutions with custom pricing are available for advanced needs.
- Comprehensive help center with guides on video creation and personalization.
Synthesia
Key Features of Synthesia for Text to Video Creation
Synthesia pros:
- AI avatars with lip-sync in over 140 languages
- Realistic voices and gestures
- Over 230 pre-made avatars or create your own
- AI-powered script generation and screen recording
- Extensive library of copyright-free media
- Real-time editing and multiple avatars for scenes
- Over 65 video templates
Synthesia cons:
- No support for custom animation uploads
- No live streaming capabilities
Synthesia makes turning text into video a breeze. It uses AI avatars to lip-sync scripts in more than 140 languages and accents. These avatars come with realistic voices and gestures, which keep viewers interested. You can pick from over 230 pre-made avatars or make your own, even cloning your voice for a digital twin effect. It's a handy tool for global communication.
The platform also offers AI-powered script generation, screen recording, a library of copyright-free media, music options, font uploads, closed captioning, PowerPoint imports, and over 65 video templates. You can edit in real-time, use multiple avatars for different scenes, and preview videos before finalizing them. It's perfect for creating high-quality content without needing advanced video editing skills.
While it's great for corporate training, e-learning, marketing, onboarding, and multilingual communications, it doesn't support custom animation uploads or live streaming. Companies can quickly create training modules in multiple languages just by inputting text and choosing avatars, simplifying global onboarding without the need for filming or actors.
User-Friendly Experience with Synthesia
Synthesia pros:
- User-friendly interface
- Drag-and-drop editor
- Real-time script editing and instant previews
- Accurate translations and global team collaboration
Synthesia cons:
- Content moderation can slow down video approvals
- Custom avatar creation may take up to 24 hours
Synthesia is known for being easy to use, even if you're not tech-savvy. Its user-friendly interface lets anyone create and publish videos with little training. The drag-and-drop editor makes putting together video components simple. Even if you've never edited a video before, you can produce quality videos with ease.
The platform allows real-time script editing, instant video previews, and accurate translations, making it accessible for global teams. You can collaborate live, review, and give feedback right on the platform. However, some users mention that content moderation and manual reviews can slow down video approvals, and creating custom avatars might take up to 24 hours.
An HR manager with no video editing experience can quickly make and share onboarding videos, working with team members in real-time for feedback and revisions.
Cost-Effective Text to Video Solutions
Synthesia price: Starts at $18–$29/month for limited video minutes, with higher tiers up to $89/month and custom enterprise pricing for unlimited use.
Synthesia is a budget-friendly way to create professional videos. It cuts out the need for cameras, actors, studios, and post-production crews, saving both money and time. Pricing starts at $18–$29/month for limited video minutes, with higher tiers up to $89/month and custom enterprise pricing for unlimited use. This is especially useful for organizations that need frequent updates or large-scale video rollouts.
However, some users feel the pricing jump between tiers is steep, particularly for those who need more than basic use but not enterprise-level output. A global business can make hundreds of training or marketing videos each year at a fraction of traditional costs, though teams needing more minutes than the base plan might face higher costs.
Comprehensive Customer Support for Text to Video Platforms
Synthesia pros:
- Live chat and ticket-based support
- Comprehensive help center and onboarding resources
- Dedicated account management for enterprise customers
Synthesia cons:
- Manual content moderation and avatar creation can cause delays
Synthesia takes customer support seriously, offering several ways to get help. There's live chat, ticket-based support, and a comprehensive help center, plus onboarding resources for new users. The support team is generally quick to respond, though manual content moderation and avatar creation can sometimes cause delays.
Enterprise customers get dedicated account management and priority support, ensuring faster responses. A corporate client can access onboarding materials and live chat for troubleshooting, while enterprise users enjoy dedicated support and quicker response times.
Synthesia is committed to continuous improvement and user satisfaction, often reaching out for feedback to understand user needs and preferences, which helps guide future updates and features.
Synthesia is a standout for its quick and accessible AI text-to-video capabilities, though some might find video minute limits and moderation delays challenging for scalability. With a 456% increase in user growth after optimizing its video-generation infrastructure, Synthesia now generates and stores terabytes of video data weekly. It has also achieved a 30x improvement in machine learning model training, cutting training time from days to hours. This efficiency, along with its user-friendly interface and solid support, makes Synthesia a strong player in AI-driven video production.
Pictory
Text to Video Functionality
Pictory is a standout in the text-to-video space, transforming written content like blog posts, scripts, articles, and even URLs into sharp, visually appealing videos. This is achieved with automated editing, voiceovers, and animations, all powered by advanced AI. The AI selects appropriate visuals, music, and voiceovers, allowing you to add custom branding such as logos, captions, and fonts. This ensures that your video aligns with your message and brand identity.
A notable feature of Pictory is its ability to convert long content, like webinars or podcasts, into short, branded clips ideal for social media. This is particularly beneficial for marketers and content creators looking to repurpose their content in engaging video formats. Additionally, Pictory offers automatic captioning, scene detection, and summarization of lengthy content, enhancing both accessibility and engagement.
Key Features:
- Extensive Media Library: Access to over 10 million stock videos and images, along with 15,000+ royalty-free music tracks from providers like Getty Images and StoryBlocks.
- Voice Options: Record your own voice, upload audio, or use realistic AI voices powered by ElevenLabs.
- GPT-Powered Tool: Generate video scripts and finished videos from a simple prompt.
For instance, a marketer can paste a blog post URL into Pictory, and it will automatically generate a shareable video with AI-selected visuals, captions, and brand elements in no time. This makes Pictory an excellent tool for creating professional-quality videos quickly and efficiently.
User-Friendly Text to Video Creation
Pictory is web-based, requiring no downloads or installations. Accessible from any device with internet, it features a user-friendly interface with clear labels and easy-to-use dashboards for accessing storyboards, media, audio, and customization options. This design allows anyone to use it, regardless of skill level. You don't need any video editing experience; you can create fully captioned videos in under 10 minutes just by editing or pasting text.
Platform Compatibility:
- Resize Videos: Easily resize videos for different platforms like Instagram, YouTube, and TikTok with one click.
- Full Video Previews: Note that full video previews with all synced elements require downloading, as the in-dashboard preview only shows visuals or uploaded clips without full audio/music sync.
For example, an educator can quickly turn a lecture script into a video, adjust the branding, and export versions optimized for YouTube and Instagram with minimal training. Pictory's ease of use makes it a great choice for anyone looking to produce high-quality video content swiftly and efficiently.
Cost-Effective Text to Video Solutions
Pictory significantly reduces costs by including millions of royalty-free media assets and music tracks directly within the platform, eliminating the need to purchase separate stock media and music licenses. You can update or repurpose videos simply by editing the text, saving both time and money compared to traditional video editing.
Efficiency Boost:
- ReelFast Technology: Create videos up to 10 times faster than manual methods.
- Cloud-Based Solution: No need for high-end hardware, reducing costs related to computer performance or storage.
This makes Pictory a budget-friendly option for small businesses and individuals who wish to regularly produce branded video content without the need for expensive video editors or software.
Reliable Customer Support for Text to Video
Pictory offers excellent customer support, with team features that allow users to share projects, assign roles, and collaborate in real-time. This is especially beneficial for marketing teams aiming to maintain consistent and high-quality video content. The platform boasts a 4.7/5 rating on Capterra and is trusted by over 20,000 companies, indicating strong user satisfaction.
Support and Training:
- Help Resources: Comprehensive tutorials and resources to guide new users through the video creation process.
- Direct Support: Email and chat support for personalized assistance from knowledgeable staff.
- Continuous Improvement: Regular platform updates based on user feedback.
Pictory also hosts webinars and live training sessions, offering users the opportunity to learn from experts and gain insights into best practices for video creation. These sessions are particularly useful for users wanting to stay updated on the latest features and improvements. With over 10 million videos created across various industries, Pictory remains a trusted and reliable solution for video content creation.
For more information, visit Pictory.
FAQ Section
Integrating Text-to-Video into HR Policy Walkthroughs
Using text-to-video strategies for HR policy walkthroughs can significantly enhance understanding and engagement. Begin by transforming written HR policies into visual guides with text-to-video platforms. This approach makes the information more accessible and interesting for employees.
- Diverse Audience Reach: Consider using AI-generated avatars to present policies in different languages or with various presenters.
- Real-Life Application: Incorporate scenario-based prompts to make videos more realistic, helping employees see how to apply policies in real-life situations.
Advanced tools like OpenAI Sora offer storyboard features, allowing you to seamlessly integrate different policy scenarios into cohesive video modules. Look for tools that simplify editing and updating videos, enabling HR teams to adjust content as policies evolve without starting from scratch. For example, an HR department might use a text-to-video generator to convert onboarding policies into narrated videos, each featuring a custom avatar and real-world scenarios to visually guide new hires through key compliance steps.
Best Practices for Engaging HR Policy Videos
To create engaging HR policy videos, adopt a strategic approach:
- Keep It Concise: Focus on one policy or procedure per video to prevent overwhelming viewers and aid retention.
- Customization: Use avatars and backgrounds that reflect your company’s culture and diversity, making the content relatable and inclusive.
- Clarity: Stick to clear, simple language to ensure the AI generates videos that are easy to understand.
Enhance learning and engagement by adding interactive elements or scenario-based questions at the end of each video. Use editing tools to refresh content, add updates, or tailor videos to specific audiences or departments. For instance, concluding each HR policy video with a quick quiz or scenario question can reinforce learning. Avatars resembling real team members can further cement information and encourage employees to apply what they’ve learned.
Measuring Success of HR Policy Videos for Engagement
To assess the effectiveness of your HR policy videos, consider various metrics and feedback:
- Engagement Metrics: Monitor video completion rates and watch duration to gauge engagement with each policy walkthrough.
- Knowledge Retention: Use quiz results or interactive feedback to evaluate how well employees understand and remember the policies.
- Feedback Analysis: Track follow-up questions, support requests, or compliance issues to identify areas for video content improvement.
Gather direct feedback from employees through surveys or video polls to evaluate the clarity and satisfaction of the training. A successful example includes an HR team achieving a 95% completion rate, analyzing quiz scores for knowledge gaps, and using survey feedback to enhance future videos.
Text-to-video AI technology, such as diffusion-based architectures, transforms plain text into engaging, high-quality videos using machine learning and AI. This automation enables even beginners to create professional-looking videos with voiceovers, subtitles, and customizable visuals. Platforms like Lumen5 leverage natural language processing to swiftly convert text into high-quality videos, requiring minimal training. These tools are particularly beneficial for HR policy walkthroughs and employee training, as they enhance engagement and retention compared to text-only materials.
| Feature/Aspect | Deepbrain AI's AI Studios | Synthesia | Pictory |
|---|---|---|---|
| Text-to-Video Functionality | Over 150 AI avatars; 80+ languages; instant translation and dubbing | 140+ languages; 230 avatars; AI script generation | Transforms blog posts, scripts, URLs into videos |
| User-Friendly Creation | Online editor; drag-and-drop; customizable templates | Drag-and-drop editor; real-time script editing | Web-based; no installations; user-friendly interface |
| Cost-Effective Solutions | Free plan; $15-$30/month basic; $79/month advanced plans | $18-$29/month basic; up to $89/month advanced plans | Includes royalty-free media; ReelFast Technology |
| Support and Resources | Help center; guides; enterprise support | Live chat; ticket-based support; dedicated account management | Tutorials; email/chat support; webinars |
| Unique Selling Points | Extensive avatar customization; multilingual capabilities | Real-time editing; multiple avatars per scene | Automatic captioning; scene detection |
| Cons | Dubbing may take longer than competitors | No custom animation uploads; content moderation delays | Full video previews require downloading |